The WWE is about to bodyslam SiriusXM.
The satellite radio giant has inked a deal with the TKO-owned wrestling company to launch a new station, WWE Radio, which will include live audio coverage of the WWE’s premium live events like WrestleMania, select weekly episodes of shows like Raw, as well as a slew of ancillary programming.
WWE Radio will take over channel 156 starting July 27, which had been Pro Wrestling Nation 24/7.
The launch comes ahead of WWE SummerSlam, one of the company’s signature PLEs, which will be available live on the channel with Vic Joseph and Booker T calling it for radio, as well as other programming leading up to the event.
WWE podcasts produced in partnership with Fanatics like What Do You Want to Talk About? hosted by Cody Rhodes;Six Feet Under with The Undertaker; What’s Your Story? with Steph McMahon and WWE Now, Raw Recap hosted by Sam Roberts and Megan Morant will run on the channel, as will some of SiriusXM’s existing wrestling shows, including its longtime flagship show, Busted Open, (hosts Dave LaGreca, Bully Ray, Mark Henry, and Nic Nemeth); Notsam Wrestling Live, (Sam Roberts);Cheap Heat Live (Peter Rosenberg); The Hart Beat with Natalya, and Off the Ropes, (hosted by Raj Dhesi, Mark Henry and Tommy Dreamer).
“The WWE Universe is always looking for new ways to engage with WWE, and our partnership with SiriusXM will deliver exclusive access, original programming and live event coverage that brings fans closer to the action wherever they are,” said Alex Varga, executive VP of WWE.
“We are thrilled to team up with WWE to launch the most comprehensive wrestling audio platform in the industry,” said Jared Fox, SVP, Sports Programming, Content Marketing & Partnerships for SiriusXM. “By bringing together SiriusXM’s live pro wrestling programming with WWE’s world-class events, we are delivering an unmatched, 24/7 home for the WWE Universe, giving fans a way to tune in to every match and stay connected with every storyline, from anywhere they want to listen.”
