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Advent calendars are the gifts that keep on giving during the holidays, which is why they’re a great one-and-done early present for your favorite beauty buffs (or yourself). And since beauty advent calendars are often worth well over the price you’re paying, they’re also a brilliant way to stock up on year-round essentials for a fraction of retail.
Ahead, we’ve rounded up the best countdown calendars for beauty lovers and fragrance aficionados, from annual best-sellers (exhibit A: Anthropologie’s 24 Days of Beauty) to ultra-luxurious sets by Hollywood’s most-loved prestige brands. So, whether you’re dividing the products amongst the makeup mavens in your life, gifting them as one glamorous package or scoring them for yourself, these limited-edition lineups are 2025’s crème de la crème of beauty boxes.
Everything is sorted by price, so you’ll find the best under-$50 at the top, then the best under-$100, best under-$200, best under-$400, followed by the most luxe at the bottom. And be sure to check back as we’ll be updating this roundup as new standout calendars go live.
Best Beauty Advent Calendars 2025: $50 and Under
$79 value
Sephora Collection After Advent Makeup & Skincare Gift Set
While you certainly don’t have to abide by the rules, Sephora’s After Advent Calendar is intended to be opened post-Christmas: between the 25th and 31st. Each day you’ll open up a full-size product to keep the cheer going until the new year.
$50 value
Beauty Finds by Ulta Beauty Countdown To New Year’s
Ulta also curated seven pre-New Year’s favorites from brands like Peter Thomas Roth, Kiehl’s and Origins.
Best Beauty Advent Calendars 2025: $100 and Under
$300+ value
Anthropologie The 24 Days of Beauty Advent Calendar
With $300+ worth of products, Anthro’s beauty Advent calendar is a smash hit every single year, always selling out ahead of the holidays.
Plus, new for 2025, the retailer surprised customers with a second cosmetics calendar that’s half the size and half the price: The 12 Days of Beauty Advent Calendar, a $138 value retailing for $50.
$163.50 value
Sephora Collection Advent Calendar
For more from Sephora Collection, opt for the 24-day advent calendar packed with 12 full-size products, six travel-size products and six exclusive accessories from Sephora’s in-house line.
$264 value
Beauty Finds by Ulta Beauty 24 Days Of Beauty
As for Ulta’s more premium pick, the 24 compartments house $264 worth of beauty for just $79, including best-sellers from brands like Osea, Anastasia Beverly Hills, Osea, Olaplex, Tula and Tatcha.
Best Beauty Advent Calendars 2025: $200 and Under
$841 value
Revolve Beauty 2025 Advent Calendar: 25-Day
Revolve’s viral advent calendar — which sold out in just two weeks last year — is the epitome of bang for your buck.
Available in two sizes, the 25-day trunk holds over $841 of beauty for $150, and the 12-day trunk holds over $327 of beauty for $89.
$238 Value
L’Occitane Advent Calendar Gift Set
Start every day with moisturized skin and hydrated hair.
L’Occitane’s classic advent calendar is stocked with luxurious hand creams, glow-inducing face masks and deeply nourishing shower products in the most whimsical yet sophisticated of packaging.
Voluspa 12 Day 2025 Advent Calendar
Set the scene for spa day with 12 of Voluspa’s best-selling home fragrances. Each votive has a 25-hour burn time.
Best Beauty Advent Calendars 2025: $400 and Under
top pick
Diptyque Advent Calendar: 25 Scented Treasures
We’ve said it before and we’ll say it again, the French luxury fragrance house deserves every ounce of hype it receives. From the packaging (cat lovers, this one’s for you) to the contents, it doesn’t get better than Diptyque’s annual advent.
$800 value
Bloomingdale’s 25 Days of Beauty Advent Calendar
Score $800 worth of goods — including nine full-size products — from the most luxurious of beauty brands: La Mer, Diptyque, SK-II, Clé de Peau Beauté and Augustinus Bader, to name just a handful.
Best Beauty Advent Calendars 2025: $500 and Up
$881 value
Augustinus Bader The 12 Days of Bader Advent Calendar
For the luxury beauty lover, Augustinus Bader’s 12-day advent calendar is a no-brainer. The curated collection is comprised of the brand’s most-loved formulas, each infused with Dr. Bader’s signature ingredient, TFC8, that supports cellular renewal and moisturizes, protects and nourishes the skin.
$1,863 value
Dr. Barbara Sturm Holiday 24-Day Calendar Gift Set
Not located near Hollywood’s favorite skin-care expert Dr. Barbara Sturm? You can still get the #SturmGlow with her luxury advent calendar, housed in a massive box filled with 24 products valued at $1,863.
Dior Le 30 Montaigne Dior Beauty Advent Calendar Holiday 2025
The list simply wouldn’t be complete without Dior’s extravagant advent calendar that inevitably goes viral year after year. The box, which recreates the facade of the historic boutique at 30 Avenue Montaigne, houses 24 surprises: fragrances, makeup, skin care and ornaments.
