Rev the engines! Keanu Reeves is looking to challenge Brad Pitt for the pole position.
F1: The Movie, the Formula One movie starring Pitt, was off to the races in its opening weekend, bringing Apple Original Films its first major theatrical win. Now, film star and motorsport enthusiast Keanu Reeves has unveiled a documentary series produced in partnership with North One, part of RedBird IMI‘s production giant All3Media, that will showcase the behind-the-scenes story of the Cadillac Formula 1 Team in its effort to build a racing team from the ground up amid signs of U.S. audiences’ growing need for speed.
With exclusive access to the Cadillac Formula 1 Team, owned by Mark Walter and Thomas Tull’s TWG Motorsports and General Motors, “the series traces the creation of the sport’s newest and uniquely American team as it prepares for its debut at the 2026 FIA Formula 1 World Championship season opener in Melbourne,” the producers said on Wednesday. “Reeves rejoins the production team from North One with his own KR+SH production company for this new series, serving as host and executive producer mere months after his International Emmy-award win for the acclaimed Disney+ docuseries Brawn: The Impossible Formula 1 Story.”
Developed by Emmy-award-winning director and executive producer Simon Hammerson and three-time BAFTA-winning executive producer Neil Duncanson, the docuseries promises “to capture the ultimate story of sporting jeopardy in the high-octane world of Formula 1 and offer audiences a trackside seat for the whole ride,” according to the creative team.
“I’m very honoured and excited to be a part of telling the remarkable Cadillac Formula 1 Team story and its incredible journey into the world of Formula 1 racing,” said Reeves. “Our goal with the docuseries is to bring audiences into the heart of this journey and showcase what it takes to participate in one of the most exclusive sports arenas in the world.”
In the new show, audiences will get “an intimate look at the unique challenges of assembling a competitive team on an accelerated timeline and receive a first-hand account of the vision behind establishing a distinctly American presence in a sport long dominated by European powerhouses,” North One said. “By documenting the challenges, setbacks, drive, and determination required to build a new contender in Formula 1, the series will captivate both motorsport fans and viewers interested in stories of resilience, cultural aspiration, and the pursuit of ambitious goals. The story will also explore the journey to build the first American-based team amidst the backdrop of Formula 1’s continuing growth with audiences in the U.S. and around the world.”
The new team looking to join the pinnacle of motorsports is happy to let audiences peek under the hood. “This is a story of bold ambition and relentless drive,” said Dan Towriss, CEO of TWG Motorsports and the Cadillac Formula 1 Team. “We’re honored to work with Keanu, whose passion and knowledge of racing runs deep, and proud to partner with General Motors on this incredible story. We have an opportunity to welcome a new generation of fans to Formula 1, and Keanu’s creativity is the perfect spark to ignite that journey.”
KR&SH Productions is a documentary-focused production company founded by Reeves and Hammerson that created Brawn: The Impossible Formula 1 Story.
