The Walt Disney Co. and U.K. TV giant ITV unveiled an extension to their U.K. strategic partnership following “the successful launch of their content-sharing agreement last summer.”
Building on their collaboration between Disney+ and ITVX, the new agreement will bring two Hulu original series from Disney+ to ITV’s flagship channel ITV1 in exclusive primetime linear slots. As such, the news expands the companies’ content relationship beyond streaming discovery to a broader free-to-air audience.
The Stolen Girl, a psychological drama, produced by Quay Street Productions with Brightstar, will premiere on ITV1 on Wednesday, getting its free-to-air premiere in the U.K. The series focuses on the emotional fallout of every parent’s worst nightmare. A family’s young daughter goes missing after a sleepover, leading to “a tense story of deception, family secrets, and betrayal.”
Later this year, The Twisted Tale of Amanda Knox will also air on the flagship ITV network. The drama explores the real-life case that captivated global audiences, focusing on such themes as media scrutiny, justice and public perception.
Both titles will be broadcast under the brand “Disney+ Presents a Hulu Original”, underlining their provenance and connection to Disney+.
The news reflects the continued evolution of the ITV–Disney relationship. Launched in July 2025, the “A Taste of Disney+” rail on streaming service ITVX and the “A Taste of ITVX” rail on streamer Disney+ have enabled viewers to discover curated titles from each partner’s services.
“This marks an exciting next step in our collaboration with ITV,” said Karl Holmes, general manager, Disney+ EMEA. “We’re thrilled that two of our most compelling original series will air on ITV’s powerful primetime platform, introducing millions more viewers to Hulu Originals on Disney+.”
Added Kevin Lygo, managing director of media and entertainment at ITV: “We are delighted to be deepening our relationship with Disney. Bringing these premium original series into our primetime linear schedule is fantastic for ITV audiences. This extension perfectly complements our existing relationship and showcases the strength of the content-sharing model we established last summer.”
